Our Mission
The mission of Carnelian.com is to build a vibrant, vertically integrated crafts business. Our core values are joy in work,
trust, honesty and cooperation in relationships, constant innovation and pride in workmanship. We will work together based
on the principle that effectiveness comes from a sense of shared responsibility and commitment to the enterprise. Our business
model will incorporate the ideas of W. Edwards Deming's plan, do, study, act cycle, and Stephen Covey's 7 habits as key
tools in acheiving our goals. Our core creative goal is to reveal the inherent beauty of the natural world through our
products. To better acheive this goal we will use natural materials to their highest purpose. We will study the best practices
in our chosen craft and exceed them. We will lead the market, not follow. We will provide the tools and the time needed
to acheive excellence. We will reinvent the tools when needed. We will share in our profits mindful to nourish the enterprise
above all.
|
|
